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Bhagatdeep Singh

Managing Craftella · Roorkee, India

I manage operations, customer enquiries, and order fulfillment at Craftella — an authentic Indian handmade brand creating colourful handcrafted pieces, keychains, fridge magnets, bags, accessories, and festive decor made with lots of heart.

Craftella was founded by artisan Harpreet Kaur, turning everyday materials like pipe cleaners, denim, and craft wire into charming keepsakes for keys, corners, cars, and favourite people across India.

Based in Roorkee, Uttarakhand, India.


Craftella Highlights & Collections

The Handcrafted Collection

Cute keychains, character fridge magnets, denim bags, and playful hair accessories handcrafted in India.

Festive & Seasonal Decor

Handmade torans, celebration keepsakes, and festive decor crafted for special occasions.

Joy on the Go • Keychains

Colourful companions for your keys, backpacks, and cars crafted with pipe cleaners & wire.

Our Story • Handmade with Heart

Crafted slowly by founder Harpreet Kaur, with day-to-day operations and enquiries managed by Bhagatdeep Singh.